the factory Where boards
are born

Nestled into the side of Sugarloaf Mountain is a factory we like to call home. It’s where ideas become reality, and reality meets the mountain. From tip to tail, core to topsheet, every board is hand-built by our team of engineers and builders.

Designed by people who actually f*@!#g ride

You don’t build lame boards when your factory is on the mountain. Everything we make is designed by a rider, engineered by a rider, built by a rider, and tested by a rider.

We make the best boards because we love snowboarding as much as you do.

Behind the scenes

  • The factory floor, where the magic happens.

  • Prepping the real wood veneer topsheet.

  • Every board is laid up by hand

  • Final adjustments to the press.

  • Prepping the top sheet for polyurethane.

Proudly made in Maine

We source the wood for our cores from local lumberyards. We cut, sand, press, seal, paint, and polish our boards entirely in-house. We hire and train our local workforce. We work where we live and ride. We test our boards on the mountain they’re built. We believe it makes all the difference in the world.

How we build

Take a peek at our process. Every step leads to what matters most: the perfect ride.